Daniel Pink, author of A Whole New Mind: Moving From the Information Age to the Conceptual Age, believes that the business world is becoming more right-brained. In an Entreprenuer/MSNBC interview he makes several points about this shift, one of interest to the microISV community is:

Design has become a fundamental form of business literacy. That means creating products, services and experiences that have the user in mind.

Pink is also the author of Free Agent Nation which I have not read but it looks like a book to add to the reading list.

This entry was posted on Tuesday, September 13th, 2005 at 10:35 am and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.

Daniel Pink, author of A Whole New Mind: Moving From the Information Age to the Conceptual Age, believes that the business world is becoming more right-brained. In an Entreprenuer/MSNBC interview he makes several points about this shift, one of interest to the microISV community is:

Design has become a fundamental form of business literacy. That means creating products, services and experiences that have the user in mind.

Pink is also the author of Free Agent Nation which I have not read but it looks like a book to add to the reading list.

This entry was posted on Tuesday, September 13th, 2005 at 10:35 am and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.